Common Sense Advice for Web Entrepreneurs
The New York Times recently ran an article, After Rocky Year for Start-Ups, Investors are Pickier, in which the author, Nicole Perlroth describes how funding may be getting scarcer for…
Don’t Let a Disaster Kill Your Business
When you work for someone else, your biggest worry is typically getting fired. But when you own your own business, the stakes get considerably higher. Now you’ve poured time, energy,…
Making the Move with Mobile Apps
VCs invested $28.3 Billion in 3,267 deals in 2012. While the total invested was down by 7.5%, the number of deals was up by 7%, according to the most recent…
Unshackle Yourself from Unprofitable Customers
As we begin a new year, you might be drafting a list of resolutions to kick your business up to the next level. Here’s one place to start boosting your…
7 Steps to Effective Corporate Social Responsibility
Usually, when you launch a business, you funnel your resources and energy into your company – not into helping others. Yet we live in a time when many customers judge…
Making the Most of MOOCs
MOOC is an acronym for “Massive Open Online Courses.” These are free online classes that are available to anyone with an Internet connection. Courses are offered by dozens of universities…
Recordkeeping for the Restless
Why keep business records? When you’re passionate about your company, keeping accurate business records can seem like a boring chore. It’s not the most glamorous or engaging task, and it…
Moving Electricity: Sometimes, Innovation Isn’t Enough
An old friend named Tim stopped by the office recently to talk about innovation in the electrical utility industry in the United States. Tim has spent 45 years in the…
7 Tips for Small Business Branding
Compared to Fortune 500 titans, start-ups and small businesses often seem at a disadvantage regarding marketing. Big corporations have vast resources; small and new businesses rarely do. Established companies can…
Are You a Five-Tool Player?
We don’t know who coined the term “Five-tool player,” but it has been a common phrase in baseball for many years. My suspicion is that it may have first been…