Mobile, Software & Internet Experience
Our experience in various software-related fields, either as consultants, entrepreneurs, or employees in the industry, includes the following:
Note: Some items reflect experience gained prior to joining Cayenne Consulting. Cayenne does not offer services that require licensing or registration with the NASD or other authorities.
Read testimonials from selected mobile, software, and Internet clients.
Why Choose Cayenne? Nine Great Reasons!
Get Investors To Notice
Most entrepreneurs can’t get investors to
return their calls. A majority of our clients secure meetings with potential funders. Our team’s efforts have contributed to over $4.3 billion in financing!
Get it Right the First Time
Funding is a binary event: either you succeed or you fail. If you fail, most investors won’t give you a second chance. Learn about the pros and cons of various approaches to developing business plans.
No Salespeople
Deal directly with your senior business plan consultant from Day One – not a commissioned salesperson who will hand you off to a junior writer. Personal relationships matter, and you need to know exactly who you’re dealing with.
Fully Customized
Some business plan writers charge extremely low fees because they have a cookie-cutter, assembly-line approach. You get what you pay for. We work from scratch to represent your unique vision, not somebody else’s.
Avoid Costly Mistakes
We know what works, and, more importantly, what doesn’t. A single mistake can get render your plan unfundable. We wrote the original and often-cited article on Why Business Plans Don’t Get Funded.
Work With True Experts
We’ve walked in your shoes and we understand what you’re going through. Many of us have advanced degrees from institutions like Harvard, Wharton, Berkeley, Cornell, Columbia, Stanford, Yale, Dartmouth, and Chicago.
Save Money - Really!
We’re not cheap, but about half of our clients came to us after a business plan prepared by a less qualified business plan consultant did not work out. Why not get it right the first time and save money?
Develop a Winning Strategy
Most so-called “business plan consultants” take whatever you tell them and type it into software. We go much deeper and help develop a viable strategy for success, which we then express in a compelling business plan.
Ongoing Support
We don’t stop when the business plan is complete. We have a talented team ready to help you implement it as well, either on a retained basis as interim members of your founding team or on a project basis, as needed.
Mobile, Software & Internet Business Plan Consultants
Our team of software and Internet specialists includes the following consultants:
Roger Anderson, Ph.D.
Principal ConsultantOrange County, CA
Roger brings over 20 years of experience in research, sales, marketing, product development, programming, and management to his consultant role. His training as a scientist increased his analytical skills...
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Devin Berger, MBA
Principal ConsultantBoston, MA
Devin has over 18 years of experience in marketing and management of startups, emerging growth companies, and mature firms spanning high tech, biotech, Internet, social networking, footwear, apparel, media...
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DeForrest Borders III
Principal ConsultantNew York, NY
DeForrest has over 20 years’ experience building businesses and driving strategic innovation in Consumer Product, Financial Services, Healthcare, Higher Education, Media, and Software industries....
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Nancy Clauss
Principal ConsultantOrange County, CA
With more than 25 years of management, marketing, sales, and operational experience, Nancy Clauss has developed a sharp eye for how businesses can become bloated with inefficiencies, lack of direction,...
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Tom Dykstra, MBA, CFPIM
Principal ConsultantTampa, FL
Tom has over thirty years of experience in business planning, finance, strategy development, software design, engineering management, sales, marketing, channel creation, consulting, business modeling,...
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Paul Fiorello
Principal ConsultantSan Francisco, CA
Paul is a serial entrepreneur with 30 years experience in new venture creation. He was Founder or Co-Founder of three companies that successfully raised a cumulative $33 million in venture financing. He...
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Jenifer Grant, MBA
Principal ConsultantNew York, NY
Jenifer has been involved in finance, strategy, and marketing in a wide variety of roles and industries for over 15 years. In addition to third-party clients, she developed plans and implemented strategies...
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Daniel Hall, MBA, MSE
Principal ConsultantSan Francisco, CA
Dan is a technology industry executive with over 25 years of organizational leadership, emerging growth, turnaround, sales, and marketing experience in both Fortune 100 and start-up environments. In addition...
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Shyam Jha, MBA
Principal ConsultantTucson, AZ
Shyam’s consulting practice focuses on iOS and Android mobile apps, e-commerce, Internet hardware and software, SaaS, consumer electronics, medical devices, and other high tech ventures. He is certified...
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Charlie Kickham, MBA
Principal ConsultantNew York, NY
Charlie brings 17 years of experience in finance, strategic partnership development, organizational restructuring, real estate development, and business development to Cayenne Consulting. Charlie's experience...
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Randy Lewis, CFA, CVA
Principal ConsultantLos Angeles, CA
Randy has been a private consultant for over 15 years – with deep experience in valuation and appraisal, business plan development, and capital market consulting, as well as strategic planning, CFO...
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Lee Muhl, JD
Principal ConsultantPortland, OR & Los Angeles, CA
Lee Muhl’s consulting practice spans a number of industries and sectors. Lee works constantly in real estate, entertainment content and Internet platforms, but his practice over the past decade...
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Rick O'Hara, MBA
Principal ConsultantAustin, TX
With over thirty years of experience in senior management, management consulting, strategic and business planning, financial modeling and analysis, and launching new ventures, Rick has the broad-based...
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George Papaioannou, CFA, MBA
Principal ConsultantPrinceton, NJ
George Papaioannou has two decades of experience in developing, analyzing, evaluating and executing upon business models, from an investment as well as an operational perspective. He is one of Cayenne's...
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Eric Pickens, MBA
Principal ConsultantNew York, NY
With over 20 years of experience as a COO, CFO and board member, Eric has implemented, strengthened and lead the financial and operational functions for companies engaged in investment management, real...
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Michael Robbins
Principal ConsultantSeattle, WA
Michael Robbins has over 25 years of experience in financial services and he has contributed to the capitalization of 500 companies that raised hundreds of millions of dollars. As an investor relations...
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Adam T
Principal ConsultantSan Francisco, CA | São Paulo, Brazil
Adam has broad experience in new ventures and investor relations. His experience includes the positions of President/CFO at W2 Energy Development Corporation, CFO at Santa Cruz Guitar Company, and Senior...
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Rick Tifone, MBA, CExP
Principal ConsultantPittsburgh, PA
Rick brings over 25 years of executive management, marketing, sales, consulting, and exit planning experience to Cayenne. He has hands-on experience running startups and working with CEOs on strategic...
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I'd Like to Speak With a Mobile, Software or Internet Business Plan Consultant!
If you'd like an assessment of your needs and a fee estimate, please let us know how to reach you: