Do Your Homework Before Buying That Franchise
A recent issue of The Wall Street Journal ran a special advertising feature written by Julie Bennett and titled The Future for Emerging Brands. It was targeted at companies that…
Entertainment Before Yesterday (Part 2)
If you missed Part 1, you can read it here. Since some OTT streaming companies (Amazon, Hulu, Netflix, etc.) are rapidly becoming film/TV studios – and major distributors in their…
The Keys to a Successful Strategic Plan
If your company has no competition and you are comfortable with the status quo, this article isn’t for you. If not, please read on. “Planning is an unnatural process; it…
Entertainment Before Yesterday (Part 1)
These are some of the things you really need to know about entertainment today. As in the Billy Wilder film, Sunset Boulevard, let’s start at the end: The legacy studio…
How to Design a More Efficient Hiring Process for Your Company
The job application and hiring process is different today than ever before. Most people apply online, and many applicants have a variety of metrics and KPIs on their CVs to…
Generating a successful strategy for taking a small business global
Thanks to culture, infrastructure, technology, and political climate, the world is more connected than ever. While having an international presence was once reserved for large corporations with ample finances and…
Expert Interview Series: David Smooke of HackerNoon
David Smooke is the CEO of HackerNoon, a blog network of 20,000+ contributors, 300,000+ subscribers, and 3,500,000 monthly pageviews. We had a chance to talk with David and hear about…
Leverage Crowdfunding to Finance Your Startup App Company
Crowdfunding has become a reliable, successful way to raise money for all kinds of entrepreneurial endeavors, from documentary films to new consumer goods. But for many app developers, crowdfunding has…
5 Things You Need to Know About Financial Forecasting
For start-ups and established businesses alike, there are few planning processes more critical than financial forecasting. Financial forecasting provides proper, well-informed projections of anticipated expenses and revenues, allowing for strategic…
Chasing the Money: How to Acquire Startup Business Funding
If you are like most entrepreneurs, you probably find yourself full of great ideas and fantastic plans for making them come to fruition. However, if you are an informed business…