Establishing a fitness franchise in an oversaturated market can be a tall task, but it’s one that Orangetheory Fitness has accomplished. Through the use of hyper-targeted marketing, Orangetheory set itself…
Becoming a full-time freelancer can be scary, especially if you haven’t planned accordingly. The key to overcoming this fear starts with strategy and preparation. Before you go all-in on freelancing,…
There are two types of personality profile tests: the kind you take for fun on Facebook, and the kind that offers real insights to help you drive revenue. The Challenger…
Suppose you're considering buying a franchise and you're facing any of the following situations: You need to source funds for your project. Your franchisor is asking you for a financial…
Over the past 5 years, I have spent a great deal of time working with immigrants who, for one reason or another, wish to try their hand at doing business…
Organizations cycle between exploration and exploitation. An exploration-oriented organization is full of innovation and creativity. It’s bursting with ideas, even if short on cash. Once an idea has manifested into…
It was a lie, triggering simultaneous relief and disappointment. Inbox Zero, the badge worn proudly by those who can regularly respond to and act on all emails regularly, the ultimate…
According to the Bureau of Labor Statistics, at the end of November 2017, there were 5.9 million job openings in the United States. And, according to Recruiting.com, “ManpowerGroup, a worldwide…
This post is a continuation of Parts 1, 2, and 3. It takes real determination to set out into today’s new world of film/TV finance and get a project made.…
Nikola Tesla’s legacy is impressive. The famed inventor’s discoveries include AC motors and power systems still used around the world, fluorescent light bulbs, X-rays, radio, remote control, robotics, lasers, and…