Market Dynamics
Off to the Races, Part 3 Without a market, you won't have a business No amount of passion or technical knowledge can get around that simple fact. Of the 90%…
Off to the Races, Part 3 Without a market, you won't have a business No amount of passion or technical knowledge can get around that simple fact. Of the 90%…
Off to the Races, Part 2 The initial installment of "Off to the Races" introduced the simultaneous races against Burnout, running out of money, market dynamics, and your competitors. This…
Earlier this year, I wrote a series - The Journey Parts 1-7 - focused on steps successful founders take to evolve from the idea stage to defining their business models, the…
We prepare hundreds of business plans each year for clients that intend to submit their plans to a commercial bank with the hope of securing a loan for a new…
When you work too hard, your personal life suffers. But on the flip side, neglecting your work for personal pursuits will see your business start to flounder. Maintaining a healthy…
According to Crowdspring, “Rebranding is a marketing strategy that involves changing a company's corporate image or organization by developing a new name, symbol, logo, and related visual assets like marketing…
Introduction Many entrepreneurs don’t understand that business people who wish to purchase a franchise do not have to buy the franchise from the franchisor. There are thousands of people in…
Several years ago, we published an article titled Breaking Up Is Hard to Do. That article discussed how important it is for partners to have a clear understanding of what…
Investors don’t like surprises. When pitching your restaurant idea to potential investors, you’ll need to ensure that you’ve thought of every last expense associated with setting up and running a…
In an age where so much of our lives are conducted online, we must all take digital security seriously. The 2021 Facebook breach of data on 530 million users and…