11 Tips for Building Enchanting Startup Websites
Traditional marketing says you have to “push” your message out to customers, over and over again, to get it remembered. A more effective approach in today’s Internet and interactive culture…
Traditional marketing says you have to “push” your message out to customers, over and over again, to get it remembered. A more effective approach in today’s Internet and interactive culture…
Every entrepreneur is flooded with information from all directions, but despite their best efforts to absorb it, they likely miss the information really needed to start a business. These days,…
New entrepreneurs often seem to confuse viability with fundability. Certainly a non-viable business should be not fundable, but many viable businesses are also not fundable. Thus when an investor declines…
At some point in their life, hopefully, everyone strives to be the best in their chosen profession. Most people think that being the best requires more intelligence, more training, and…
People who can’t manage their own lives don’t make good entrepreneurs. Small businesses require multi-tasking, work prioritization, and decision-making, with no entourage of assistants and specialists. That’s why Fortune 500…
Continuous innovation is required to survive in all businesses, beginning with your startup, and increasing in importance as your business matures. Technologists often insist that new things can’t be invented…
Where did this pervasive sense of entitlement in our culture come from? I’ve written about this before, but I was surprised again recently at a conference for startups when a…
Every investor gets pitched with at least ten “hot ideas” for every one actual “plan” for a viable business. That’s why I often say that ideas are worth nothing until…
Starting a business is a lot like starting a marriage. At first, all parties are in dreamland, with a vision of changing the world, having lots of fun, and raking…
I often deal with early-stage startups, and many of these don’t have any customers yet (but wish they did), so it’s not surprising they still don’t think of customers as…