Jan Knight, MA - Market Research Specialist
Jan delivers both marketing and advertising experience to her role as our market research specialist. Her focus is on providing customized business intelligence and secondary market research and her work helps to shape business plans, marketing strategies, and new business development for a diverse set of clients. She has research experience in fields such as medical devices, software, IT, healthcare, cleantech, publishing, beverages, and many others. Jan has access to professional subscriber-only databases that provide authoritative data, nationally and internationally, and help her to go far beyond what the Internet alone can offer.
Previously, Jan has spent over 15 years working as a client liaison for two successful Advertising/Marketing Agencies and as a Purchasing/Manufacturing Manager for an international educational publisher. She regularly speaks to business groups on the topic of advanced online search strategies and market research related topics. Most recently Jan has begun working with a number of startup companies researching both government grant funding as well as research for the companies' SBIR/STTR proposals.
She is also a reviewer of information and research products for Freepint Online Magazine and regularly reviews global databases and services.
Currently Jan is an active member of the Association of Independent Information Professionals and has been active in both committees and conferences since 2001. She has previously served as a Board Member for a local Chapter of National Association of Women Business Owners (NAWBO), on committees for the American Marketing Association and is currently involved as a partner or mentor at a number of Arizona-based business incubators.
Jan earned her M.A. in Information Resources & Library Science from the University of Arizona, and her B.A. from the University of California, Berkeley.
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