Jan Knight, MA - Market Research Specialist
Tucson, AZ
Jan delivers both marketing and advertising experience to her role as our market research specialist. Her focus is on providing customized business intelligence and secondary market research. Her work has helped to shape business plans, marketing strategies, and new business development for a diverse set of clients. She has research experience in fields such as medical devices, software, IT, healthcare, publishing, beverages, and many others. Jan has access to professional subscriber-only databases that provide authoritative data, nationally and internationally and help her to far beyond what the Internet alone can offer.
Previously, Jan has spent over 15 years working as a client liaison for two successful Advertising/Marketing Agencies and as a Purchasing/Manufacturing Manager for an international educational publisher. She regularly speaks to business groups on the topic of advanced online search strategies and market research related topics. Most recently Jan has begun working with a number of start-up companies researching both government grant funding as well as research for the companies’ SBIR/STTR proposals.
Currently Jan is an active member of the Association of Independent Information Professionals and has been active in both committees and conferences for over 9 years. She has previously served as a Board Member for the Greater Tucson Chapter of National Association of Women Business Owners (NAWBO) and on committees for the American Marketing Association.
Jan earned her M.A. in Information Resources & Library Science from the University of Arizona, and her B.A. from the University of California, Berkeley.